Meyer Corporation is one of several prestigious companies preparing to
open showrooms at Forty One ( 41) Madison in time for The New York
Tabletop Market, Oct. 25-28.
“ 41 Madison is the world’s best address for the tabletop industry and we’re
delighted to be here,” said Suzanne Murphy, vice president of marketing
at Meyer Corporation U.S., announcing the opening of the company’s first
ever New York showroom. Meyer is in a newly renovated 3,000-square-foot
space on the 17th floor, where it’s putting the spotlight on the dinnerware
collections it introduced earlier this year bearing the imprimaturs of culinary
superstars Paula Deen and Rachael Ray, along with its holiday 2012 patterns.
The company is, of course, renowned for a vast portfolio of cookware
and kitchenware brands, including Anolon, Bonjour, Circulon, Farberware,
KitchenAid and SilverStone.
The strong base of international companies at 41 Madison is growing
as well. Fürstenberg, the Germany-based manufacturer of fine porcelain
dinnerware since 1747, is opening a showroom on the 9th floor, where
its dynamic series by world-renowned Sieger Design will be among the
collections on display. In taking the space, the company is signaling its
plans to more aggressively sell into the U.S. market.
Julia Knight, who has helped define the art of gracious entertaining and
made her mark with a portfolio of nature-inspired handcrafted bowls,
trays, drinkware, vases, frames and other home accessories, is now in
a 1,200-square-foot location on the 6th floor.
On the 9th floor, Julia Watts LLC is expanding into its own new space,
doubling the area of where it previously showed. With one of the most
discerning eyes in the industry, Watts imports and distributes such exclusive Euro-style brands as Hering-Berlin, Poc a Poc, Jacqueline Cambata
Design and Odiot. In moving to her new location, she’s also adding two
exceptional collections: Alain Saint Joanis and Alice Goldsmith Ceramics.
An industry pillar for the past 27 years, The Zrike Company is opening a
showroom on the 18th floor. The company literally brings to the table
some of the most dynamic brands, including Lynn Chase, Tracy Porter,
Disney and Vera.
“Our buyers are practically encamped at 41 throughout the Tabletop
Market, and this is where we want and need to be,” said David Zrike,
president. “And, if this is the heart and soul of the industry, then this is
where every manufacturer and importer in the business should be.”
New for Zrike this fall are lines from Lulu DK, The Beatles and Dena Home.
“Our tenant roster continues to grow and evolve along with this great industry,” said Laurie Burns, 41 Madison’s senior vice president and director.
“We’re witnessing that luxury brands worldwide are still fonts of innovation
and inspiration, yet there’s a movement toward ‘casualization’ of tabletop
that’s impacting both luxury and affordable categories. And, it’s a change
that parallels the incorporation of cooking and food preparation into the way
consumers now entertain at home and in their lifestyles. Kitchens are open
and there’s as much theatricality and drama in creating a meal as there is
in serving it.”
Lastra by VIETRI
VIETRI Inc., the largest U.S. importer of fine Italian handcrafted dinnerware,
flatware, glassware, linens, garden and decorative accessories, opens its
permanent showroom on the 22nd floor at 41 Madison Avenue in New York
this fall market. The 1,000-square-foot space, surrounded by windows and
amazing views of the city, will showcase top VIETRI collections while introducing the newest designs. The showroom will be open year-round by appointment only to existing clients, as well as new and international clientele.
“We are really excited to be back at the Tabletop Show, and especially at
41 Madison, where there’s excitement and energy in the building,” said
Susan Gravely, VIETRI’s founder and CEO. “Our presence at 41 lets us
share our brand with major stores as well as specialty stores, and with
press from here and abroad.”
30
