2011 International Home + Housewares Show Preview
The countdown to the 2011 International Home + Housewares Show is on. In preparation for the main
event, to be held March 6-8 at McCormick Place in Chicago, show organizers gave media representatives
a sneak peek in New York City in January.
The show, which is owned and operated by the International Housewares Association (IHA), includes
2,000 exhibitors and attracts more than 60,000 attendees. More than 100 countries are represented.
This year, the show will include co-location with the Travel Goods Show, adding an expansive category
of goods to the floor.
If you haven’t yet registered for the show, you can register for a free badge and make hotel and air
reservations at www.housewares.org. In the meantime, here’s a look at what we discovered.
Aeternum by Bradshaw Int’l, Inc. 818-509-0575 www.goodcook.com
An inspired product, this Barcelona, Spain-made textile is innovative and smart. After the
decline of the European textile industry in the
early 90s, industrial textile pioneers at Hostel
Drap created Rolldrap, cotton cloths on a roll
for the hospitality market. Now, its consumer
version is launching in the United States. MYdrap
napkins and placemats are perforated on a roll
for easy tear-off convenience. Made of 100
percent cotton fibers, MYdrap napkins are
biodegradable, compostable and reusable.
Available in 20 different colors, four patterns
and five sizes, MYdrap is designed to be mixed
Bialetti’s must-have Aeternum line of pots
and pans is made with an innovative white,
nanoceramic nonstick coating that provides
an extraordinary cooking experience as well
as a healthier, greener way to cook because
it’s PFOA-free. The highly advanced and easy-to-clean nanoceramic coating paired with an
extra-thick aluminum body makes Aeternum
by Bialetti a dream to cook with. The cookware
is available in a red scratch-resistant exterior
finish and includes 8-inch, 10-inch and 12-inch
sauté pans, a 2-quart saucepan with glass lid,
and a 12-inch deep sauté pan with glass lid. In
addition to being PFOA-free, Aeternum has its
nonstick coating applied at a low temperature,
leading to a lower emission of C02 into the
atmosphere. The ceramic surface also provides
excellent thermal properties and even heat
distribution, so dishes are cooked to perfection