Roles Shift at Prepara—with Exciting New
Twist after Oprah Show
Terrapin Ridge Brand Under New Ownership
Riding a wave of holiday excitement after Oprah handpicked its Herb-Savor for her “Ultimate Favorite Things Show,” Prepara announced in
November that executive roles had changed at the company.
Dean Chapman is now leading the Soho-based business after the
departure of Evan Dash, who is no longer affiliated with Prepara.
Ed Kilduff is the other owner of Prepara.
“Ed and I have had great success and are so excited to be moving
forward on new projects,” says CEO Chapman. “Having Oprah select
our product was a big boost. She asked for 300 Herb-Savors for
audience members, but we sent over 350 just to be sure everyone got
their hands on one.” The office phone started ringing with customer
requests right after the show went off the air.
Founded in 2007, Prepara has designed and delivered products that
cause a buzz in the media industry and in kitchens nationwide. Before
founding Prepara, Chapman and Kilduff’s boutique industrial design
firm, Pollen Design, earned dozens of international design awards and
accolades, including the famous Rabbit Corkscrew and Nuscup – the
world’s first wet/dry measuring scoop.
Oprah’s choice, the Herb-Savor ($29.95) is a green kitchen product that
keeps rosemary, basil, cilantro and other herbs fresh for weeks. It has
been featured in Eating Well, House Beautiful and other magazines.
“Oprah’s Ultimate Favorite Things 2010,” her most popular show of
the year, aired to about 30 million viewers in the U.S. on Monday,
Nov. 22. You can see the show here.
Any correspondence, sales orders or media requests should now
be sent to firstname.lastname@example.org. You may also call the company at
Clearwater, Fla.-based Terrapin Ridge Farms LLC, owned by
Brian Coughlin and Mary O’Donnell, has purchased the Terrapin
Ridge brand from Furst-McNess Co. of Freeport, Ill., according
to a Nov. 10 statement.
O’Donnell is a specialty food industry veteran and business
leader with more than 25 years of experience in the food and
consumer packaged goods arena. Prior to purchasing the
Terrapin Ridge brand, O’Donnell spent seven years as CEO
of Robert Rothschild Farm, located in Urbana, Ohio.
Most recently, she served as CEO of Pelican Bay Ltd., a specialty
food gift producer based in Dunedin, Fla.
Coughlin is an entrepreneur who grew his previous Cleveland,
Ohio-based company from $600,000 in sales to more than $90
million. He sold his business in 2006 and is now focused on
acquiring brands and businesses in the specialty food industry.
Terrapin Ridge Farms LLC continues selling the original award-winning Terrapin Ridge products, including gourmet condiments,
jams, sauces, dips and dressings. Additionally, the company will
introduce new products to re-energize the brand and keep it
relevant in the specialty food industry.
“Terrapin Ridge had a strong reputation for being innovative,”
states O’Donnell. “We will be working hard to carry that
Terrapin Ridge Farms LLC has retained Susan Furst, co-founder
of Terrapin Ridge, to help develop new concepts and products.
Furst has a degree from the Culinary Institute of America in
Hyde Park, N.Y. She has worked extensively in the fine dining
arena, primarily with the Four Seasons Hotel in Chicago. She
also helped launch the Seattle fresh seafood hot spot, the
For more information, visit www.terrapinridge.com.